The Referral Marketing System (RMS) is the Ybai Affiliate system, which has been developed since 2016 by Mr. LÊ BẢO QUỐC and the DEVNET team as part of a health project called Yduc.vn. At that time, Ybai was originally a tool known as Pro Affiliate, designed to facilitate the marketing of a product by DEVNET.
Recognizing the power of Affiliate marketing, in 2016, we launched the second version called eAntRM, aimed at applying Affiliate strategies for training companies. At that time, the model was distributed in a replicable format for each business.
By 2017, we realized that replicating the software would become a burden for the company as the number of customers to serve continued to grow. As a result, we decided to transition to a subscription-based SaaS (Software as a Service) model.
Developed on an entirely new platform, customers now have their own accounts to manage their business’s Affiliate network with just a click.
At the end of 2017, the Founder and Co-Founder team had to halt the project development for personal reasons. However, out of love and belief in the project, MODORO was established to take the previous innovations and develop a new version with many optimizations and simplifications for businesses.
This initiative aims to reach a large number of small and micro-enterprises that are struggling to adopt streamlined online business models.
